The world's most powerful source of sulforaphane

Introducing GRextra - our 'super-broccoli'

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SmarterNaturally

Products made from our super-broccoli

Sulforaphane per portion

Up to 150mg

Cost /mg sulforaphane

~3p /mg

Consumption frequency

1-2x /week

Studied in clinical trials

Yes (6)

Other active
compounds

DIM / IC3
Quercetin
Kampferol

Vitamins & minerals

Vitamins C, B2, B6, B9 & E

Calcium, Potassium, Iron, Selenium, Manganese, Zinc, Choline + Dietary fibre

Safety & Regulations

100% Safe

Governed by food safety regulations (BRC)

BROQ

Leading supplement

Up to 25mg

~7p /mg

Daily

No

No

No

Unregulated

Supplements can contain harmful contaminants

Broccoli Sprouts

Leading alternative

Up to 50mg

(highly variable)

2-20p /mg

(depending on
safety & quality)

Daily

Yes

Various studies, but all using different amounts of differing strengths

No

Vitamin C, Calcium, Potassium, Iron + Dietary fibre

High Risk

of bacterial illness incl. salmonella,
E. coli & listeria

Created by nature.
Perfected by us.

GRextra is a unique, non-GM variety of broccoli that naturally delivers a greater health boost.

40 years ago, we discovered a new type of broccoli growing wild on a Sicillian hillside. It was inedible, but brimming with natural health-boosting compounds – far more than you’d find in a traditional supermarket broccoli.

After decades of work in greenhouses, labs and hospitals, we’ve turned it into GRextra: an all-natural biofortified super-broccoli designed to support the nation’s health far better than supplements ever could.

Our super-broccoli, your way

up to 150mg sulforaphane per portion*

Our flagship super-broccoli soup. Designed as a fast, tasty & filling meal to enjoy once a week.

Eat just one bowl a week

A fast, tasty & filling meal

Easy to prepare - just add water

up to 150mg sulforaphane per portion*

Our new raw super-broccoli powder. Designed as a supplement powder that puts you in control.

Match your dose to your needs

Add to smoothies, shakes or recipes

All plants - no added extras

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Plants are better than pills

Unlike supplements, our super-broccoli delivers a range of bioactive compounds, macronutrients, vitamins & minerals:

Sulforaphane

800

scientific papers

76

clinical
trials

"Given its properties, sulforaphane could be considered... at the forefront of natural medicine."​

Quercetin & Kaempferol

5,500

scientific papers

318

clinical
trials

"Studies have shown that flavonoids can delay aging and prolong a healthy lifespan... by maintaing metabolism."

DIM / I3C

2,500

scientific papers

668

clinical
trials

"Evidence is growing that I3C and DIM possess strong potential to prevent several forms of chronic disease."

Vitamins

Vitamin C

for collagen, immunity & metabolism

Vitamin B6

for tiredness, fatigue & metabolism

Folic acid (B9)

for immunity & metabolism

Vitamin E

for protecting cells from oxidative stress

Macronutrients

Fibre

for supporting your microbiome & gut health

Protein

for the growth & repair of cells and muscles

Slow-release carbohydrates

for providing energy without sugar spikes 

Minerals

Potassium

for maintaining a normal blood pressure, nervous system and muscle function

Iron

for reducing tiredness & fatigue

Manganese

for protecting cells from oxidative stress

Phosphorous

for metabolism, teeth, bones and connective tissues

Selenium

for hair, nails & immunity

Choline

for metabolism & liver function

Plant sterols & stanols

which contribute to the maintenance of normal blood cholesterol levels

8,000+ studies.
One conclusion.

Broccoli contains a range of natural active ingredients, which have been extensively studied over more than 30 years for their health-boosting effects. 

With more than 8,000 research papers published, scientists have come to one clear conclusion: that eating broccoli is best.

"All evidence points to broccoli... as being protective against a variety of chronic and even infectious conditions."

Scientific papers exploring the link between broccoli/bioactive compounds found in broccoli and health

Why do functional foods beat supplements?

Not clear on why we bothered going to the hassle of creating a super-broccoli, rather than just creating a supplement pill? 

Well, we believe that plants are better than pills – and for good reason. Functional foods like our super-broccoli don’t just contain one active ingredient, but several – alongside a range of vitamins, minerals and dietary fibre that work together to bring additional health benefits. 

They’re also safer, better regulated and better value, giving you peace of mind that what you’re putting into your body will do you good.

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